In this Lesson
[Day 14/30: Product Manager to CEO 30 Day Challenge] As a product manager, you need to be able to create mockups quickly, easily, and in a way that helps you communicate your ideas and vision for the product to your team.
Why Create Mockups?
Mockups are an excellent way to get people excited about your ideas before they're fully developed. They give you an opportunity to build consensus around what you're building, which can be especially helpful if you're working on something that isn't a standard feature.
As a PM/entrepreneur, you may or may not have the skills to develop hi-fidelity mockups in Figma. However, the objective is to allow your mockups also allow you to present your ideas in an easily digestible format that's easy for others to understand, even if they don't have technical knowledge or experience with the product itself. You can accomplish this by using simple wire framing tools or even presentations. This means that when everyone else sees what you've come up with, they'll be able to see how it fits into their own workflows and why it makes sense from their perspective—even if they don't know how it works!
There are two main types of mockups: low-fidelity and high-fidelity. Low-fidelity mockups have few details and are often just a wireframe with some color, whereas high-fidelity mockups have more detail and look more like the real thing.
Before you start creating your mockup, you'll want to know what kind of prototype you need:
Low-Fidelity Mockup - Low-fidelity mockups are used when testing the flow of a website or app. They don't usually include many details like fonts, images, or colors. If you're designing a new website or app, this is the type of prototype you'll want to use while working out the user experience (how people will interact with your product).
High-Fidelity Mockup - High-fidelity mockups are used when testing how your product looks or feels. They include more detail than low fidelity prototypes, but don't necessarily show how things work yet.