In this Lesson

[Day 29/30: Product Manager to CEO 30 Day Challenge] As you may have heard, I'm a little obsessed with customer service.

And at Criya we've got a good reason: we know that happy customers are the lifeblood of our business. They're the ones who tell their friends about us, who write us reviews and recommend us on social media, and who ultimately let us keep doing what we love to do.

The truth is, we often spend so much time focusing on getting new customers that we forget to take care of the ones we already have.

To make sure you're doing everything you can for your loyal customers, check out these tips:

  1. Know what they want - Your current customers know exactly what they want from you, but do you? If not, ask! Surveys are a great way to get feedback from your clients and make sure their needs are being met.

  2. Deliver on time - If you take too long to deliver on time or miss deadlines, your customers will leave and never come back—and that hurts both parties in the long run! Always keep your promises when dealing with clients so that they know they can count on you when they need something done right away (or sooner than later).

  3. Provide great service every step of the way - When you're working with clients every day, it can be easy to forget how important it is to treat them well—but trust us when we say that it matters more than anything else! Your clients are paying

Your customers are the lifeblood of your business. Without them, you wouldn't have a business.

And yet, so many companies treat their customers like an afterthought—as though they're just a means to an end: more sales and more revenue for the company. But if you want to build a truly successful business and keep your customers happy, it's time to rethink how you approach customer success.

DEB DUTTA, INSTRUCTOR